Privacy Policy
How Tire Pro and Repair collects, uses, and protects customer information.
Last updated: July 2, 2026
Overview
Tire Pro and Repair respects your privacy. This Privacy Policy explains how we collect, use, share, and protect information when you visit our website, contact us, request an appointment, ask about tires or wheels, submit service inquiries, or communicate with our shop.
This policy applies to website visitors, customers, prospective customers, and anyone who contacts us about tire repair, tire sales, wheel sales, wheel alignment, suspension service, brake service, and related automotive services.
Information We Collect
We may collect information you provide directly, including:
- Name, phone number, email address, and preferred contact method.
- Appointment requests, preferred dates and times, and service notes.
- Vehicle details such as year, make, model, tire size, wheel size, symptoms, or repair needs.
- Messages, photos, videos, or other media you send to help us understand a service request.
- Payment, financing, or billing-related information handled by our payment or financing providers.
We may also collect basic website information automatically, such as device type, browser type, pages visited, referring pages, approximate location from IP address, and interactions with forms or links.
How We Use Information
We use information to operate our local business and provide better service, including to:
- Respond to calls, messages, appointment requests, quotes, and service inquiries.
- Confirm availability for tires, wheels, parts, shop time, or service appointments.
- Prepare estimates, service recommendations, repair orders, invoices, and customer records.
- Communicate about appointment reminders, service updates, approvals, pickup, and follow-up.
- Improve our website, advertising, customer experience, and service offerings.
- Protect our business, customers, staff, website, and legal rights.
Customer Communications
If you provide a phone number or email address, we may contact you about your inquiry, appointment, estimate, vehicle, parts availability, service authorization, financing request, or completed work. We may also send occasional service-related or promotional messages where permitted by law.
Message and data rates may apply for text messages. Consent to receive marketing messages is not a condition of purchasing products or services. You may ask us to stop marketing communications at any time, though we may still contact you about active appointments, estimates, invoices, or safety-related service matters.
Cookies and Analytics
Our website may use cookies, pixels, analytics tools, and similar technologies to understand website traffic, improve performance, measure advertising, prevent misuse, and remember basic preferences. If Google Analytics or similar tools are enabled, those providers may process usage information according to their own policies.
You can usually adjust cookie settings through your browser. Some website features may not work as intended if cookies are disabled.
Sharing Information
We do not sell customer information. We may share information when needed with:
- Service providers that help operate our website, forms, hosting, analytics, communications, or CRM.
- Payment processors, financing providers, and fraud-prevention tools.
- Parts, tire, or wheel suppliers when needed to confirm fitment, availability, warranty, or orders.
- Professional advisors, insurers, or legal authorities when required or appropriate.
Photos, Videos, and Media
If you send photos or videos of your vehicle, tires, wheels, damage, warning lights, or service concerns, we may use that media to evaluate your request, communicate with you, document work, or coordinate with suppliers and technicians. We will not intentionally publish personally identifying customer media for marketing without appropriate permission.
Third-Party Links
Our website may link to financing providers, map services, social media platforms, review sites, tire or wheel manufacturers, and other third-party websites. We are not responsible for the privacy practices or content of those third parties.
Data Security and Retention
We use reasonable administrative, technical, and physical safeguards to protect information. No website, email, text message, or storage system can be guaranteed completely secure. We keep information for as long as needed for business, service, warranty, tax, accounting, legal, and recordkeeping purposes.
Your Choices
You may contact us to request access, correction, or deletion of personal information, subject to identity verification and legal or business recordkeeping requirements. You may also ask us to stop sending non-essential marketing communications.
Contact Us
Questions about this Privacy Policy may be sent to info@tireproandrepair.com or directed to Tire Pro and Repair at 821 Cherry St, Chico, CA 95928. You may also call us at (530) 717-1765.